Client:

Fascinating Fails for PBS Digital

 

Brief:

• Motion graphics design and post production management for 6-episode series

• Visual ID is handwritten, scratch pad, doodle notes, distinctly feminine

• Wordmark, fonts, and color pallette provided by client

• Delivery specs provided by PBS

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Styling Created:​

• Raw: corkboard background, paper assets

• Graphics: cutout, halftone, hand-drawn scotch tape and push pins, polaroid frames

• Motion: wiggle + interpolated frame rate

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Assets Created:

• Motion graphics toolkit for standardized visual ID

• Wordmark animation

• Episode-specific motion graphics

• Production>post handoff architecture and workflow SOP

• Post production workflow & handoff SOP

• PBS publishing spec SOP for post​​​